In 1992, Max Guazzini the former director of NRJ singer, Dalida and personal friend of Bertrand Delanoë, made the bet to revive rugby in the capital by taking the French stage, so the second division. Five years later, with the assistance of Bernard Laporte as coach, he achieved his first goal in becoming the proud guardian's annual Brennus Shield. At the time a few hundred supporters, at most, were then made on the Champs Elysees to celebrate with the players Stadiste this historical moment of their club, some 84 years after their last championship of France. Ten years later, after a fine wire victory 23-18 against the brave but unfortunate jaunards Clermont-Ferrand, they were about 6000 to celebrate the 13th title of the French stage and cheer the bus with flowers of their "Gods stage ". So one might say the bet made by Max Guazzini, 15 years ago, is now definitely won!
passionate and iconoclastic man himself symbolizes the advent of professionalism in the world of French rugby. From the outset of this adventure, good businessman he is, he invests much of his personal money into the club and then performed three years later a beautiful merger acquisition with another old club Omnisport de Paris, CASG .
Human Communication, the personal network and knowledge of the world media will allow him to make his club the most newsworthy of France. At the time, regarded at best as a provocateur, he rushed to say the hullabaloo conservatism and habits of the former rugby by providing: shows worthy of the super bowl (cheerleaders, fireworks, the ball came in a chariot drawn by horses, demonstration of professional wrestling, equestrian stunts etc ...), remote control cars (to bring water to the players and the "t" of the scorer) and hymns popular music (including some in 98 "I Will Survive", taken from first by the Blues and then the whole country), godmothers club's most glamorous one than the other (Madonna, Naomi Campbell, Mathilda May), original jerseys (roses or flowers) and also calendars bare daring (sometimes even on some shots at the edge of hardcore porn).
With all these bold initiatives, both in terms of advertising pricing policy (seats 5 and 10 €), he managed to bring a number of people, usually not aware of the rugby thing to refrain, interest in the sport quite a priori inaccessible to the uninitiated. Small feat given the fact of having at last demonstrated the traditional circle of French rugby that rugby can also succeed to exist north of the Loire.
By providing his club with a powerful team, and a large enthusiastic audience and finally to finish a record impressive today, Max Guazzini has made it a major player in the current rugby hex. To become a true leader, he is now one last little detail to be: to offer its French Heineken Cup Stadium, single trophy still missing. To meet this new challenge, he will enjoy the offseason to fill the announced departure of important players like Auradou, Pichot and James. Only condition to expect to see his men, led by Fabien Galthié, ward next year still painful memories of the finals 2001 and 2005 both lost narrowly against the Tigers English Leicester and Stade Toulousain players. That's all you could want evil to the stage and benefactor of French rugby.
Guazzini the Rugby!
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If you're proud to be in Paris ...
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The "stick" VIP guest at Roland
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